As England prepared to take on the world’s best in the 2002 FIFA World Cup, Blackpool Tower became the focus of patriotic celebrations when chief rigger David Hulme made one of his now-famous climbs to the summit of the landmark. On 13 June 2002, Hulme, dressed in his trademark Spider-Man costume, scaled the Tower carrying the Cross of St George to show support for the England team.
The colourful spectacle drew attention from visitors and the media alike, but behind the publicity lay the demanding work of one of Blackpool’s most unusual occupations. As chief rigger, Hulme was responsible for inspecting and maintaining the Tower’s steelwork, replacing illumination bulbs, and ensuring the iconic structure remained in first-class condition. His climbs regularly combined essential maintenance with occasions that captured the public imagination.
Spiderman climbs Blackpool Tower. 13 June 2002
The timing of the ascent coincided with the height of World Cup fever. Across the country, homes, businesses and public buildings were decorated with England flags, and Blackpool was no exception. By taking the Cross of St George to the top of the resort’s most recognisable landmark, Hulme created a striking symbol of the town’s support for the national team.
By 2002, David Hulme had already earned the affectionate nickname “Blackpool Spiderman” thanks to his remarkable ability to work hundreds of feet above the ground and his willingness to wear themed costumes during special events. His Spider-Man outfit became closely associated with the Tower, making his appearances a familiar sight for residents and holidaymakers alike.
Spiderman climbs Blackpool Tower. 13 June 2002
Although the photographs suggest a daring publicity stunt, the reality was that Hulme was carrying out work that required years of experience, specialist climbing skills and meticulous attention to safety. Working at height on the exposed steel structure demanded confidence and expertise in all weather conditions, whether replacing light bulbs, carrying out inspections or installing flags for national celebrations.
The climb on 13 June 2002 has since become one of the most memorable images of Blackpool’s support for England during the tournament. It reflects not only the excitement that surrounded the World Cup but also the unique character of the resort, where even routine maintenance on its most famous landmark could become a moment of civic pride and a photograph remembered for years afterwards.
David Hulme, the chief rigger on Blackpool Tower, flying the cross of St George for the England football team as he scales the 420 foot landmark wearing an England team shirt and a Spiderman outfit to change some of the 10,000 bulbs on the tower. 13 June 2002
